Have you ever received a love letter?
I’ve received 3 in my lifetime, and there’s nothing quite like it.
Just a scribbled collection of words and letters, sure, but when they’re put together in the right way, it’s a poem to your very existence. Something that speaks right to your soul. The feeling of belonging, and being seen. A silent song to the wonderfulness that is ‘you’.
OK, so obviously, I don’t make a living from giving or receiving love letters. I write content for brands, their websites, and social media.
But love letters are an important reminder of the power and importance of words. And how wonderful, moving, influential, or memorable words can be when they’re strung together in just the right way and delivered to just the right person.
My work as a copywriter and social media creator is all about finding the right words and arranging them in the right way – so they can unlock the potential of your brand, your product, or your service.
And perhaps, most importantly, so that you can connect with the right people at the right time.
Lots of things fall under this category! For example, you may need help writing product pages and new landing pages, or even editing existing work, or rewriting your old out-dated content or blog posts. Your website copy is so important for brand perception, so make it count.
Lots of brands require help growing their blog. I can help with this! I work with inhouse brands, and SEO agencies, in creating well researched blog posts, with keywords and important SEO-strategies, that fit perfectly within your existing archive of work and with your tone of voice.
For what it's worth - I can do more than write! I love the visually creative part of my job too. For many brands, I create images and videos to sit alongside the captions and copy on social media platforms such as TikTok, Instagram and LinkedIn.
Captions are just as important as imagery when it comes to social media. I write catchy, informative and algorithmically optimised captions, alongside entertaining and interesting scripts for Instagram reels and TikTok videos.
Rewrite of all product page descriptions on Daler-Rowney (leading UK art supplier). 200+ pages rewritten and re-imagined for SEO purposes.
200+ new location landing pages created and written for the the Rover.com UK launch, with a focus on location-specific keywords.
16 in-depth client case-studies and reviews, for software company SparkToro. Using existing testimonials, fleshed out with in-depth strategy and advice.
Monthly social media content creation. Each month using current products to create fresh, fun and engaging imagery and video content.
Look, I could have uploaded a ‘corporate-style’ photo of me here. With sleek hair, next to a split screen set-up, in a modern hot-desking office. But honestly, that doesn’t really feel like ‘me’.
Truthfully? I don’t even work at a desk most of the time. I work in a reclining arm-chair in my bay window (like the kind Martin has in Frasier). I like it there because I can see the world going by, and my dog likes to hang out there too. And obviously, I like having him by my feet, keeping me warm.
I love what I do, and I love this little life I’ve built for myself. I love writing, and I get to write all day, every day, for my job.
12-year-old me would freak out if she knew that. What’s not to be happy about?
Alongside being a freelance copywriter and social media content creator, I also own an online travel website, called theworldandthensome.com. This little blog has been running for over 10 years now, and received 3 million visitors last year (so I guess it isn’t so little anymore?).
So, if you need any travel tips, you can email me for those too!
What are your rates?
My rates are dependent on a variety of factors. This includes the type of project, the time it will take to complete, the scope of research involved, and so on.
The best way to get an idea of cost for your particular project is to drop me an email. My rates are very competitive for freelance copywriters in London.
Where are you based?
I am a freelance copywriter based in a small town called Leamington Spa, about an hour away from London. It’s a lovely place to live, and means I can easily commute into the city when needed.
A lot of the brands I work with are based in London, so if you’re looking for a freelance copywriter in London, I’m a great match.
Do you have availability at the moment?
My availability for work changes month on month (it’s one of the fun things about being a freelance copywriter). My work changes, and schedules change too.
Please get in touch to hear my current availability, I’m excited to hear from you, and hopefully work together.
How many years of experience do you have in copywriting?
I have 14 years of experience in this industry. I started my career at 20 as a Social Media and Content Manager in a small London agency. I have since worked in many other agencies and in-house, too, before settling into freelance life as a freelance copywriter in London and surrounding areas.
How many years have you been freelance?
I made the permanent move into freelance work in 2017. But even before that, I often took on freelance writing projects in my spare time.
For example, around the time of my wedding, I had a regular wedding column in one of the UK’s best bridal magazines.
Are you writing a book?
Yes I am! A lot of freelance copywriters hope to one day publish a book – and I’m certainly one of them.
I love telling stories, and I hope one day to publish one of my own. I’m currently writing a fiction book. As any author will tell you, it’s a hugely frustrating and tedious process (so let’s not talk too much about it!).