I’m Elle-Rose. A freelance social media manager and copywriter, based in the UK.

Do you need a freelance social media manager or consultant?

freelance social media manager UK

Let me introduce myself.

I’m Elle-Rose, a freelance social media manager and consultant based in the UK, with over 10 years of experience. I work with brands all around the world.

That means I’ve been managing social media for brands before Instagram even existed, and when we were all picking our top friends on MySpace. With that, comes a lot of experience, in an industry I love. 

As a freelance social media manager, I can manage the entire process of social media for the brands I work with. For most brands I work with, I plan their strategy, design or photograph their social media content, write the social media posts, and schedule them in. It’s a big job – and I love every aspect of it.

Get in touch: ellerosewilliams@gmail.com (or click below!)

contact london social media manager

freelance social media manager

what is my approach to freelance social media management

So, what is my approach to freelance social media management?

For me, being a freelance social media manager isn’t just about sharing a link or a status, and hoping for likes.

It’s about creating a story, recognising your audience and tailoring every update to your demographic. Your content should appeal to something emotional and relatable, and your brand should speak to a person, not just a ‘number’.

How do I achieve this? I bring a lot of skills to the table, and I come with years of experience. When you hire me, you’ll work with just me. And that means we keep things clear and concise!

Here are the skills I can bring to a project / client: 

Social media management

Strategy consultancy

Copywriting (for company blog, SEO optimising)

Social media scheduling

Creating Instagram stories / videos

Product & lifestyle photography

Branding and graphic design

Demographic research

Keyword research

Social media advertising

Budget management

Crisis management

Here are the social media channels, tools and software I’m currently using…
social media freelancer

Get in touch: ellerosewilliams@gmail.com (or click below!)

contact london social media manager

some lovely words from my clients

I know when you’re searching for a freelance social media manager, or freelance copywriter – you’re looking for someone they can trust. You want to trust in their experience, their skills and their expertise.

Your social media and website content is the front-page of your brand’s online presence… and it’s important to get it right, and work with the right freelance social media manager, or freelance copywriter. At this point, I could spend more time telling you about my experience, or I could let the wonderful people I’ve worked with tell you!

client testimonial copy and socialRand Fishkin, Co-founder & CEO at SparkToro 
“We worked with Elle-Rose on a multi-faceted content project, relying on her sharp intuition and useful, easy-to-read prose to create case studies for SparkToro’s website based on short surveys from our customers.
Not only did she deliver excellent work, she did it with clear, consistent communication and an unflaggingly motivated approach.
Elle is an absolute joy to work with—if you have the chance to do a project with her, take it!”

client testimonial copy and socialEva Linder, Marketing Manager for Glorify 

“Elle was critical in growing and nurturing our social media presence and brand awareness online. As a small start-up, consistent growth is crucial; Elle’s incredible work and creativity have been hugely important in this journey and have helped take us from 500 followers on Instagram to 20k followers in just over 6 months.

The entire team at Glorify are very grateful for all of her fantastic effort and the positive energy Elle has brought to the team. We would recommend her expertise and services without hesitation!”

client testimonial copy and socialTina Barkley, Co-Founder of Fleurs de Villes

“Elle-Rose is an essential member of our remote team. She is a talented photographer, but adding to this she has owned our company social media and is able to literally take over that side of our business during our most important global events.

The first time we used Elle-Rose she took the time to understand our brand, our style and was able to run with it. Since then, we have worked with her for all our London shows, and even had her join us at events in Chicago and New York. We look forward to many more”

client testimonial copy and socialFarima Perry, Founder and Creative Director of Farima Perry Florals

“Our business is very visual, and it’s very important for us to reach viewers effectively, which then transforms those viewers into sales and clients. Elle has successfully been able to transform the aesthetics of our social media, using imagery to grow our following.

Her skills on social media have grown our following, increased online sales and we would highly recommend her skills and services.”

client recommendationsMark Johnstone, Founder at Content Hubble

“Ellie helped me get perspective on some challenging writing projects. As a particular example, some of the native content on my website I had struggled with initially, Ellie helped craft it into something that I’m now very proud of.

Ellie also helped me edit my articles, get perspective on pieces, and keep communications focussed, and maintain my tone of voice throughout. Working with Ellie is great, she’s organised and efficient, and we easily found a nice flow for working together.”

Lauretta Ihonor, Head of Content Innovations and Operations at Healthily

“Elle worked on Healthily’s social media accounts during a tricky time of transitioning and relaunching the brand. She was an absolute asset to the team. Not only did she help with daily posting, she also led with creating graphics, monitoring performance and tweaking our strategy as needed to maximise outcomes.

She was very quick to respond to queries and was always happy to go the extra mile – even filming video content for us. If you want a positive, action-focused social media manager, Elle’s your woman.”

"Do you only do freelance social media?"

“Do you only do freelance social media?”

It’s a question I’m often asked!

Whilst freelance social media management is my main ‘role’ – I actually do lots of marketing tasks for the brands I work with. I’ve worked in online marketing for more than a decade now, and I’ve gained experience across a wide range of disciplines within digital marketing, such as; blog writing, copywriting, keyword optimising, keyword research, and online event planning.

For some clients, I help write their blog posts (tailored to SEO keywords), for others I help to consult on wider strategy, and even sales strategy. It all depends on what each brand needs, and I can offer my support where needed.

As a freelance social media manager, I’ve worked with some of UK’s biggest brands, and smaller start-ups too. Personally, I love working with brands that tell a story, brands with a passion or a purpose, or with enthusiastic founders.

I’m always on the lookout for new brands to work with – so if you need help with freelance social media management, content creation, copywriting or social media strategy, you can drop me an email.

My aim, whatever the package or services, is to make it real – whether that be tugging on their heartstrings, making them laugh, or just bringing a smile to their face on a Monday morning.

Part of the reason I see such strong results with my social media clients is down to the bespoke content I create and the power I put behind copy and communication. Settling for stock images isn’t good enough, success on social media lies behind personality, and making your brand personable to your audience. I create bespoke content for the brands I work with and together we create an editorial style to communicate what your brand is all about.

If you’d like to get in touch with me regarding freelance social media management, content marketing or online PR – please drop me an email. I’d love to hear from you.

You can email me ellerosewilliams@gmail.com or click the button below.

contact london social media manager

Making sure your brand stands out for the right reason…

Unlike many freelancers, I have the design skills, photography skills and editing skills to create completely original, beautiful content for your brand. This is crucial for brands who want to stand out for the right reasons.

It makes you memorable, and it makes your brand ‘shareable’.

If you’d like to get in touch with me regarding freelance social media management, content marketing or online PR – please drop me an email. I’d love to hear from you. As well as social media management and consultancy, I can also help with outreach, blogger and social media events, and copywriting too. All of these services I offer are bespoke, and that’s what makes me different, and what makes your brand stand out.

Whether you need a Freelance Social Media Manager for day to day moderation and management of your profiles, or someone for strategy and consulting – let me know.

I bring the skills of a large in-house design team, but it’s just me!

Why is this good? Well it means your brand has a consistent social style and voice – but it also means you pay less, because instead of hiring 3 different freelancers, you only need one.

Below are some examples of bespoke content created by myself for brands I have worked for. All of the images you see below were created by myself, with the minimal budget required.

Social Media Content Creation and Management for Tiger Stores UK (now called Flying Tiger UK)

For 2 years I was the sole freelance Social Media Manager and PR Manager for Tiger Stores UK (rebranded as Flying Tiger UK). I managed all their UK channels, and created bespoke creative content for those channels. I also managed all their blogger relations, vlogger relations, influencer events and social media advertising. I grew Flying Tiger from under 800 followers to over 100,000 on Facebook and Instagram.

Below you can see some creative / visual assets I have created for the brand.

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 Social Media content creation for Glorify

Glorify are a Christian Worship app, launched in 2020. I recently worked with Glorify for their initial 6 months after launch, and built their social media following from below 500, to over 22,000 in those 6 months.

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Social Media management and event photography for Fleurs de Villes

I’ve worked with Fleurs de Villes for several years on an event / project basis. They are a travelling floristry / art exhibition, showcasing different florists in each city, in beautiful locations. I run the social media on-location for the brand, and also take all the marketing and social media photographs during the shows. I have supported the brand in multiple cities for multiple shows, in NYC, Chicago and London.

social media manager london uk

Social Media Content Creation for LIC

LIC are an alcoholic ice-lolly brand, in the UK. Their brand is fun, fresh and focussed at a Gen-Y, youth audience. For them I have focussed on not only creative product-led images, but also fun and shareable, lifestyle-led images.

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Social Media Content Creation and Management for VOSS UK

As a freelance UK social media manager for the luxury brand VOSS, I manage their UK Instagram profile and their creative UK content. This is mainly product led, and focusses on the variety of water products available and the different ways customers can use them. The focus of this client is for the product to appear fun, aspirational and multi-functional.

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Social Media Management for TOKA sexual-health products

Something I love as a freelance social media manager is taking on a ‘challenging brand’ – which TOKA are probably categorised as. TOKA sell natural sexual-enjoyment products, such as lubricants and massage gels. I launched their social media in the UK and I am in the process of building and growing their UK audience.

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Social Media Management for Natura Siberica

Natura Siberica are a new beauty brand in the UK, having previously launched in other EU countries. They sell natural, beautiful, hand-made products – with scents and ingredients being naturally sourced. I created all the content for their UK social media profiles, and have been building their social audience and identifying their demographic. Our focus with their images is to highlight the ‘nature’ and the feminine and luxurious aspects of the products.

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Social Media Content Creation and Management for Avon

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Social Media photoshoot for Badgley Mischka

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 Social Media Content Creation and Management for Autographer

Autographer are a start-up camera brand, concentrating on the luxury, wearable market. The aim with Autographer is to high the versatility of the product in a visually appealing and colourful way.

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 Social Media Content Creation for Tetley Tea, Farmers First Hand

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 If you’d like to get in touch and discuss social media management please email:


Let’s talk about events!

Social Media Blogger and Influencer Events

As well as being a freelance social media manager, I also have experience managing social media events with bloggers and influencers. Events like this can boost your social media reach, attract new fans and followers and boost your online impressions.

Check out these photos from a tattoo event I ran for Tiger Stores in Spitalfields, London. The total cost for this day-long event was under £120, and the event raised awareness for summer campaign products, attracted new customers into store and reached over 15,000 people through impressions and User Generated Content.

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Or these photos from a recent Christmas-Craft event, where I invited influencers and vloggers to take part in a workshop run by Tiger Stores. This event alone generated over 200,000 online impressions and more than 14 pieces of coverage. The total spend for this event was under £200.

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For more information, or if you’d like to ask me any questions… 

email: ellerosewilliams@gmail.com